Ray Kessler hot

882 Orchard Ridge Road, Rancho Cordova 95670 · +19165550121 · ray.kessler@example.com

hot lead

Hot: wants to sell within 30 days, price hope of $310,000 sits inside the offer band, condition reported as fair. Inside the 90-day window — route now.

Conversation

The full thread, exactly as the homeowner saw it.

Hi Ray, this is Riley with Demo Realty — thanks for asking about a cash offer on 882 Orchard Ridge Road. So I can get you a real number, roughly when are you hoping to have it sold?

We need to move fast, like within the next 30 days if possible

Got it. What's prompting the move?

fallback · 1ms

I lost my job in March and we're behind on the mortgage

Thanks for sharing that. How would you describe the condition of the house right now — move-in ready, a little dated, or does it need real work?

It's okay, nothing fancy, some of the carpet needs replacing but it's livable

Makes sense. And what number were you hoping to get for it?

I'd need at least 310k to clear what we owe

That's everything I needed, Ray — thank you. I'm handing this straight to Dana Whitmore on our team, and they'll reach out shortly to walk you through the offer.

Transcript handed to the agent

This is the plain-text block attached to the routing record — everything the agent needs before they pick up the phone.

Lead: Ray Kessler
Phone: +19165550121
Property: 882 Orchard Ridge Road, Rancho Cordova
Source: google
Timeline: 30 days
Motivation: financial pressure
Condition: fair
Price hope: $310,000
Score: hot
Reason: Hot: wants to sell within 30 days, price hope of $310,000 sits inside the offer band, condition reported as fair. Inside the 90-day window — route now.
--- conversation ---
[10/30/2026, 1:20:46 AM] Riley: Hi Ray, this is Riley with Demo Realty — thanks for asking about a cash offer on 882 Orchard Ridge Road. So I can get you a real number, roughly when are you hoping to have it sold?
[10/30/2026, 1:20:46 AM] Ray Kessler: We need to move fast, like within the next 30 days if possible
[10/30/2026, 1:20:46 AM] Riley: Got it. What's prompting the move?
[10/30/2026, 1:20:47 AM] Ray Kessler: I lost my job in March and we're behind on the mortgage
[10/30/2026, 1:20:47 AM] Riley: Thanks for sharing that. How would you describe the condition of the house right now — move-in ready, a little dated, or does it need real work?
[10/30/2026, 1:20:47 AM] Ray Kessler: It's okay, nothing fancy, some of the carpet needs replacing but it's livable
[10/30/2026, 1:20:47 AM] Riley: Makes sense. And what number were you hoping to get for it?
[10/30/2026, 1:20:47 AM] Ray Kessler: I'd need at least 310k to clear what we owe

CRM payload

The record written to the team's CRM on routing. In production this is a Follow Up Boss or kvCORE connector; here it is logged and echoed.

{
  "event": "lead.routed",
  "lead_id": "a20f113f-0d40-47ed-8469-e2d839b4860e",
  "name": "Ray Kessler",
  "phone": "+19165550121",
  "address": "882 Orchard Ridge Road",
  "agent": "Dana Whitmore",
  "score": "hot",
  "reason": "Hot: wants to sell within 30 days, price hope of $310,000 sits inside the offer band, condition reported as fair. Inside the 90-day window — route now.",
  "timeline_days": 30,
  "motivation": "financial pressure",
  "condition": "fair",
  "price_estimate": 310000,
  "routed_at": "2026-10-29T06:32:47.120Z"
}

Qualification

Timeline30 days (this month)

Motivationfinancial pressure

Conditionfair

Price hope$310,000

Sourcegoogle

StatusRouted

First reply13ms

Qualified byfallback

Routing

AgentDana Whitmore

Routed10/29/2026, 6:32:47 AM

CRMlogged locally; no CRM webhook configured

The agent was notified the moment this scored hot — no queue, no morning callback list.